Courtney Thorne delivers Rebrand
Courtney Thorne are delighted to announce that we have completely revised and updated our branding, with this strategy including the launch of a brand new website as part of our company’s ambitious growth strategy.
How Courtney Thorne have rebranded
Established in 1968, Courtney Thorne has become the UK’s leading wireless nurse call technology specialist and has recently moved to new, custom-specified offices which combine its headquarters with extensive research and development capabilities and a dedicated training facility.
The company’s new brand and marketing collateral builds on this investment in expanding its product portfolio and customer base, preparing the marketplace for ground-breaking new nurse call system product launches for hospitals and care homes alike.
Marketing Manager, Marc Rogers, had this to say about Courtney Thorne’s rebrand:
“Courtney Thorne is a dynamic and forward-focussed company, at the forefront of wireless care technology. We’re committed to working with our customers in the care sector to apply our technical expertise to the care and operational needs of their organisations and support them with flexible solutions and the very highest standards of technical support and service. Our new branding as ‘Courtney Thorne Care Technology’ reflects those goals and underpins our status as a leader in our sector, while the new website and marketing collateral we have brought together as part of this activity will offer new resources to customers.”
The new Courtney Thorne website now includes a full product gallery, including all nurse call accessories, such as room units, pear push leads and assistive technology. The company has also produced an accessories brochure as part of a full suite of marketing collateral.
Marc Rogers adds:
“We believe our new logo and website offer a much more contemporary look and feel. This is about much more than aesthetics, however; it is an investment in ensuring that we are ready to drive growth in our service capabilities and our product range in line with market demand for our expertise.”
Written by
Date
15.10.15
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